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Tag Archives: consumer marketing

CMO Martijn Lutgerink on claiming your position

Martijn Lutgerink is the CMO of Trust International B.V., who offer digital accessories primarily for two different product groups; the home & office and gaming […]

Posted bymp12th August 202226th August 2023Posted inInterviewsTags: consumer electronics, consumer marketing, Interview, Marketing StrategiesLeave a comment on CMO Martijn Lutgerink on claiming your position

Jerome Pellaud of AB InBev’s ZX Ventures on beer, data patterns, and CX…

“We started selling more on Thursdays, for example, but only in certain places, and we realised all of those stores were less than 2 blocks […]

Posted bymp5th July 202226th August 2023Posted inInterviewsTags: B2B Marketing, consumer marketing, drinks marketing, Product marketingLeave a comment on Jerome Pellaud of AB InBev’s ZX Ventures on beer, data patterns, and CX…
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