APiS North America: A Video Case Study

Dr. Lynn Johnson is President of APiS North America, a B2B that has been offering safety and risk analysis software since 1992 for companies that need to manage and mitigate risks in product, design and manufacturing.

Their client sectors include healthcare, automotive and aerospace manufacturers. Their software platform includes FMEA (Failure Modes and Effects Analysis), DRBFM (Design Review Based on Failure Mode) and Functional Safety software, alongside training and consulting services.

“Verdict offered us a webinar along with content creation produced by their team of journalists. Their AI software enabled us to target the right audience for APiS North America.

We then put together a content plan that would attract and convert this audience. We ended up doing two webinars and built a plan over the next year for content production on specific segments within the industry.”

Check out the video testimonial to see the results!

And as always, if you need any help with strategy or would like a free demo, reach out to us here.