“When we began working together three years ago, I was looking for support to create high quality content that we could use on the microsite. We were interested in engagement, lead generation and lead nurturing.”
“And of course, after rebranding to Alleima , we wanted to increase brand awareness about our new name as an important player within the medical device sector.” -Lena Wiig Boström, Marketing Communications Manager, Business Unit Medical, Alleima
These were some of Alleima’s challenges. Interested in the results? Take a look at the case study above which outlines the content campaign, visitor engagement, leads generated and more.
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