GlobalData Marketing Solutions

Introducing Lead Scoring and the Arrival of Intent Scoring (Beta)

When we introduced Lead Intelligence, we set out to bridge the gap between lead generation and meaningful engagement, helping marketing and sales teams not just […]

Introducing Lead Intelligence: Elevating Performance-Driven Marketing

At GlobalData Marketing Solutions, we have a proven track record of helping organisations connect with the right audience at the right time, with the right […]

Helping marketers accelerate pipeline growth

The challenge Marketing teams are under growing pressure to demonstrate pipeline contribution and ROI, while identifying and engaging the right buyers has never been more […]

Helping brands build authority in an AI-driven world

The challenge AI has made creating content easier than ever, but the human touch should not be forgotten. The real challenge is ensuring your expertise […]

Invest Alberta: From thought leadership to a $1.2bn investment

Tile reads: Case Study, From thought leadership to a $1.2bn investment. The image indicates that the case study is about the partnership between Invest Alberta and GlobalData.

Discover how GlobalData Marketing Solutions partnered with Invest Alberta to engage global decision-makers, generate qualified investment leads and help secure a $1.2bn investment opportunity through […]

Transforming Mining Marketing with a Data-Driven Strategy

In the evolving landscape of mining marketing, professionals are tasked with delivering more data, more engaged prospects, and more high-value opportunities. The unique challenges of […]

Financial Services Marketing: Targeted Strategies to Drive Leads, ROI, and Growth

A woman dressed professionally is sat on the edge of a desk, looking at a digital tablet.

Financial services marketing is more complex than ever. In a highly regulated, fast-changing industry, marketers must balance compliance, precision targeting, and measurable performance. Whether you […]