Content Hub

Introducing a place to find B2B marketing solutions, leadership and the latest insights. This is the brainchild of GlobalData’s unique intelligence centers, and our media websites creativity and unmatched specialist B2B audience. You'll find interviews, articles, and case studies with happy clients. Welcome to GlobalData Marketing Solution’s Content Hub.

Content Hub

No More Excuses: 9 Ways to Create Pharmaceutical Social Campaigns that Resonate & Engage

Looking for your 2022 prescription for pharma social media campaigns? Here’s 9 ways to shatter the haze of substandard social content in the pharmaceutical sector, […]

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Interviews

Data Trust, CX, & the Edginess in Cutting-Edge Marketing

“Imagine a world where data is turned off for a single day. What would that look like. How random and irrelevant would that feel?” Acxiom […]

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Interviews

ABM to Ivory Coast Chocolate: Victoria Morrison on Achieving Marketing Success

Victoria Morrison is the Global Marketing Director for global PR and communication consultancy Hotwire. We interviewed her on marketing trends and solutions. Knowing your “why” helps […]

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Case Study

Datwyler Case Study

We worked with Datwyler to increase brand awareness and generate leads. Here’s a case study that shows the results. Find the Datwyler case study here. […]

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Uncategorised

Datwyler’s Kelly McCarry: Video Case Study

Global Head of Digital Marketing Kelly McCarry talks about her results with GlobalData Marketing Solutions. This includes lead generation and brand awareness beyond what they […]

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Video

Six clients talk results…

We’re a big fan of results here at GlobalData Marketing Solutions. And we asked 6 clients to tell you about theirs (so as not to […]

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Uncategorised

Delbag Video Case Study

DELBAG offers a range of over 2,000 air filter products for a range of non-residential commercial applications, and unique filter systems mainly for processing air […]

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Content Hub

Agilitas CMO Richard Eglon on Driving Marketing Effectiveness

“Sharing well-rounded data and insight with real people is the key to understanding what will differentiate, cut through and drive marketing effectiveness.” What are some […]

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Interviews

B2B Media Group on Marketing Pain Points and Working Intelligently with Data

We spoke with Dirk Wischnewski, CMO at B2B Media Group on B2B marketing and data management from an agency perspective. What are some of the […]

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Video

Six clients talk results…

We’re a big fan of results here at GlobalData Marketing Solutions. And we asked 6 clients to tell you about theirs (so as not to […]

Read now

Uncategorised

Delbag Video Case Study

DELBAG offers a range of over 2,000 air filter products for a range of non-residential commercial applications, and unique filter systems mainly for processing air […]

Read now

Content Hub

Agilitas CMO Richard Eglon on Driving Marketing Effectiveness

“Sharing well-rounded data and insight with real people is the key to understanding what will differentiate, cut through and drive marketing effectiveness.” What are some […]

Read now

Interviews

B2B Media Group on Marketing Pain Points and Working Intelligently with Data

We spoke with Dirk Wischnewski, CMO at B2B Media Group on B2B marketing and data management from an agency perspective. What are some of the […]

Read now

Content Hub

Not Just Talk: Talkwalker’s Elena Melnikova on Marketing, Tech Stacks and Gaining Consensus

From the British Formula One racing team Lotus F1 to Deloitte, Elena Melnikova has marketed for a range of companies, moving into the consumer intelligence […]

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Interviews

Eoin Rodgers on brand value, B2B trends, and better data conversations

“Shifting the focus of data conversations away from the data itself, towards the possible outcomes is critical in realising its value as a business asset.”  […]

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Video

Hog Technologies Video Case Study

Here’s a video cases study below from Hog Technologies which offers you a glimpse into our B2B marketing solutions. Adam Baldwin recently met with us […]

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Article

The International Content Marketing Awards

The importance of content marketing, especially in B2B, is mission critical. That said, we were thrilled with a recent win of 2 international content awards […]

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Interviews

Leor Franks on Successful B2B Marketing in Professional Services

Leor Franks is currently CMO at the London-based international law firm Kingsley Napley. He has over 20 years of B2B marketing experience, including Director of Marketing at Deloitte, Marketing Director at Ernst and Young, […]

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